This is conceptual rebrand of the packaging for a unique ice cream called Brave Robot. Their ice cream is made neither with plant or animal products, but is instead made in a lab using lactose proteins made by a separate company, Perfect Day.
To the right is Brave Robot's current packaging. They use lots of very bright colors with emojis, sticker like graphics, and their logo seems to have a sort of handmade look. This gives them sort of a young, trendy, aesthetic.
MOODBOARD & SKETCHES
Final Dieline
Final Digital Mock-Up
